Share your website content on Linkedin
If you have already added the LinkedIn InShare button on your site or blog, than you can share your site content on linkedin to create backlinks for SEO or simply share your website with linkedin’s professional audience, to bring traffic to your site.
If your site publication or blog post is interesting and it is shared extensively on linkedin through InShare button than it might even be featured in Pulse.
Feature in Pulse or Channel with LinkedIn post sharing
LinkedIn’s algorithm determines the post which is extensively shared on linkedin and features it in Pulse, as Pulse shows top publicly shared articles.
Similarly, LinkedIn’s tagging algorithm tags a long-form post to a channel and features those publicly shared posts under the channel which have most likes and shares.
So in order to make your post featured in Pulse or in a particular channel, it has to have many likes and must be shared by 100s.